The motif of this photographic work shows a specific detail of a former advertising poster in urban space, the prongs of a star, as it is often used in advertising. The photograph derives from a photo series in which I dealt with the pictorial world of posters in 2009. It shows different details of posters and billboards caught by me and my camera at my numerous forays in various cities.
This specific motif, which shows a kind of quintessence or “super sign” of advertising, was presented on changing billboards in Erfurt’s public space. Exhibited in urban space, as advertisement advertising-free, it gets absurd and in this absurdity exposes the image strategies of its prefiguration.

Daily they catch our eye once we stroll around the city. They are short, concise and pointed – they’re brachial – the headlines of our german newspaper BILD. I have subscribed it since 2011 to recreate its daily headlines in the original format and original typography. In doing so, during the years 2011, 2012, 2016 and 2017, more than 1200 prints, white letters on a red background, developed. This laser prints on poster paper are presented as a spatial installation sorted in blocks, according to the calendar weeks, and put up directly on the wall. The vacancies in the respective blocks indicate the holidays on which no BILD appears.

Daily they catch our eye once we stroll around the city. They are short, concise and pointed – they’re brachial – the headlines of our german newspaper BILD. I have subscribed it since 2011 to recreate its daily headlines in the original format and original typography. In doing so, during the years 2011, 2012, 2016 and 2017, more than 1200 prints, white letters on a red background, developed. This laser prints on poster paper are presented as a spatial installation sorted in blocks, according to the calendar weeks, and put up directly on the wall. The vacancies in the respective blocks indicate the holidays on which no BILD appears.